Follow these simple steps of Who What Where and When:

1. Who is your event for? Is it for business or pleasure?
2. What is your objective with this event? Are you looking to raise money or simply say thank you to important people in your life?
3. Where do you plan on holding the event? Always keep in mind your budget and what impression do you want to make.
4. When do you plan on holding your event? Be sure to take into consideration the weather and any other regional issues that may be a logistical impediment.